Bumble is actually established of the Whitney Wolfe Herd inside 2014 while the a beneficial relationships software that allows heterosexual feminine when planning on taking top honors whenever initiating talk. Their application was helping change social gender norms. Just what produced all of them be noticeable is its BFF and you will Bumble Bizz setting that they put-out during the 2016 and you will 2017 making it possible for users to seek platonic and you can professional dating as well as romantic of them. Continue reading 46 Case study: Bumble Needs Feminine and you can Breaks Norms